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The best Black Friday fashion deals: Brands slashing prices over the holiday weekend


The best Black Friday fashion deals: Everyone from big-name retailers to boutique brands are slashing prices over the holiday weekend – including Gymshark leggings reduced by 70%, half-price sitewide at Hutch Design and 40% off at J Crew

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If your winter closet needs an upgrade or you’re on the lookout for a cute purse or piece of jewelry for a Christmas gift, the Black Friday weekend is the time to buy.

For 2021, brands are all slashing prices by more than in previous years. You could find a timeless winter coat that will last you years or a new favorite party dress reduced by 70 per cent.  

But with so many bargains on offer, it can be difficult to know where to start, so we’ve rounded up some of the top savings to give your Black Friday shopping list some direction and ensure you don’t miss out. From amazing activewear deals at Gymshark, to clothing savings at Hutch Design, J Crew and Forever 21, plus accessories from Monica Vinader and Pura Vida, you’ll find lots of beautiful pieces at wallet-friendly prices.

The 100 per handcrafted leather bags from Latico Leathers are reduced by 25 per cent this Black Friday, with the savings applicable across the site. Simply use the code TAKE25 at checkout and the discount will be applied. Even better, the family-owned brand donates ten meals to Feeding America for each purchase.

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All of Pura Vida’s cute, calming and ethically-made bracelets and anklets are reduced by half price. Layer up your wrists with friendship and charm chains that are inspired by nature and space. They make great gifts but you’ll probably find a few items that you’ll fall in love and want to keep for yourself.

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Gymshark’s workout clothing is so cute to wear that it encourages us to workout more often. With up to 70 per cent off everything, staying active in the winter months is now more affordable.  The Fit Seamless Cropped Leggings are now half price, squat proof and flattering around the waist.

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Adika make dressing on trend affordable and now everything is even better value than ever with a half price reduction across the site. It’s the perfect time to save on cute outerwear such as the Douglas denim jacket with faux shearling for extra warmth. Padded parkas and puffas are also on sale.

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If you haven’t yet bought any dresses for Christmas parties or New Year’s Eve, you’re in luck as Petal & Pup have 25 per cent off all their glam dresses, jumpsuits and  matching sets. Classy and elegant, there are some stunning satin dresses this season like the Montrose magenta dress. 

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Storets clothing is full of fun and personality, from slogan tees to cute knits with cut out details. You’ll often see the brand featured by your favorite social media influencers and now is the time to upgrade your closet with 30 per cent off everything. The 90s inspired houndstooth two-piece set is extra cute.

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Make everyone stare this holiday season with Frasier Sterling’s cute, playful jewelry, which is all reduced by half price on Black Friday. The cowboy boot hoops are a great way to indulge your inner Dolly Parton and bring a smile to people’s faces. 

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Sustainable clothing company tentree will plant 10 trees for every purchase made during Black Friday so you can shop with conscience. The mid-length unisex puffer is great value for money, especially as you can share it with your partner. 

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Upgrade your activewear with 30 per cent off everything from bamboo clothing and linen company Cariloha. Bamboo is breathable and sweat-wicking to keep you cool and fresh whether you’re doing yoga or out for a run. 

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Luxe lingerie has the power to make you feel invincible and now that confident feeling can be achieved for less with 30 per cent off all of Gooseberry’s Intimate’s stunning bras, panties and bodysuits. Whether you choose a high-waist full brief or a tiny thong, you’re guaranteed to feel sexy.

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If you love clothes with extra detail such as fringes or sequins, you’ll love Hutch Design which is massively reducing all products by half on Black Friday.  The Daisy coat featuring brown suede, faux fur and a fringe detail collar is reduced to $150 in the sale and there are also great deals on party dresses.

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Brunette The Label have a cult following of fans who love their luxe loungewear and it’s all reduced by up to 70 per cent for Black Friday. Not only is the material super soft, but the sweatpants’ high waist and tapered leg make it ultra flattering. They’re also available in super cute colors like mint. 

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If you’re trying to do more steps each day or you stand up a lot for your job, you can’t beat Ryka’s comfortable collection of walking shoes. They’re perfectly designed to support the soles and arches of your feet and many reviewers say they’re like ‘walking on air.’  

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Black Friday is Monica Vinader’s biggest sale of the year, so now is the time to buy a timeless accessory to brighten up your look and help you shine. The layered necklaces are super cute and there are also huge bargains on bracelets and ear-rings.

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Sperry specialize in boat shoes for summer and duck boots for fall and winter. They have a waterproof foot box and are exceptionally cozy due to a micro-fleece lining. A hybrid of a wellington and an ankle boot, they’re not to everyone’s taste but they’re more fun than a classic rubber boot.

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The Verticale is a site dedicated to eco-conscious products so you can save money and do something positive for the planet. The sateen + pajamas are from a special limited edition mix of charcoal bamboo and feel super soft and silky. 

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SeaVees specialize in casual sneakers that are both comfortable and stylish. Choose from classic canvas styles to slip-ons and mule designs. The Baja slip-ons in leopard print are now reduced to $46, helping you add some color to your closet

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Be bolder for less with 30 per cent off Anthropologie clothing. From boho dresses to embroidered tunics and printed short sets, there’s something for all tastes. Whatever you choose will last years due to high quality material and luxe tailoring.

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All Spanx shapewear and clothing is reduced by 20 per cent for Black Friday, to gently offer support and make you feel slimmer. The popular leather look leggings are now just $80 and look fabulous with sweaters and knitwear for effortless winter style.

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Smarten up your closet with a massive 40 per cent off everything at J Crew. Choose from tailored pants to straight leg chinos to fitted knitwear in bold colors. Everything is made to last so you can wear it season after season for even better value.

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Forever 21 has a huge variety of bargains with up to 70 per cent off dresses, knitwear, loungewear and outerwear. This plus size cord dress is reduced by 60 per cent. The color flatters most skin tones and it can be worn on its own or over leggings. 

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Net-A-Porter are making designer fashion more accessible than ever with up to 50% off top brands like Burberry, Stella McCartney, Gucci and Marc Jacobs. This Tom Ford tote bag is now half price at $775.

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Brighten up your closet for less with 25 per cent off everything at Alice + Olivia. Think sequins, ruffles, bold prints and bright colors. This yellow blazer and matching flared pant set is guaranteed to turn heads. 

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Princess Polly offers us an affordable way to dress like celebrities and our favorite influencers all year round and now everything is reduced by a further 25 per cent making this satin dress less than $40.

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Boost your confidence with some beautiful, feminine lingerie at Cosabella and save 30 per cent on bras, panties, bodies and sleepwear. This Paradiso Triangle Bralette is just one of the brand’s flattering but super comfortable bras that will make you look and feel a million dollars. 

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If you need a gift for an outdoors person, there’s 40 per cent on all backpack and travel essentials at Outdoor Products. From bike and motorbike commuting packs to this Mist Hydration Backpack that features a two litre pouch and straw for outdoor hikes, there are plenty of practical options. 

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Mejuri jewelry is timeless, chic and elegant and will add a touch of class to all outfits for years to come. Buy over Black Friday weekend for 20 per cent the entire range. Even the bestsellers are included, such as these bold pearl hoop ear-rings that look equally fierce at work or parties. 

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Sustainable fashion company Reformation prove that you don’t have to compromise on style to make ethical choices. With 25 per cent off over Black Friday, now you don’t need to spend a fortune either. The statement Hugh dress with gold buttons is now $163.50.

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Nike are treating sports fans and loungewear lovers to an impressive 50 per cent off selected items and reductions across sneakers and activewear. This includes items that can be worn to work out in or rest in such as hoodies, shorts, leggings and track pant sets.  

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If you like glam activewear that will take you from barre to brunch, make sure to check out the savings at Mono B where everything is reduced by 25 per cent.  Hoodies, sweaters and leggings are available in a huge range of flattering colors including dusky pink, grey, mauve and burgundy.

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